Versions Compared

Key

  • This line was added.
  • This line was removed.
  • Formatting was changed.

...

  • Identify which Interaction points are meeting which Initiatives and their overarching Business Goals.

  • The ability to map and see your Conversion Rules against your Initiatives providing a clear understadning and measure of success.

  • The ability to set up Control Groups allowing empirical measurements on the success of Rules, Initiatives and Business Goals.

...