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Use this template to track email opens and clicks using Alterian CX. The Input identifies whether the request is an “Open” where it provides back the tracking beacon or a “Link” being tracked where it allows the user to control the redirect being used.

Input data

Field

Description

Example

ClientIP

IP address of the individual opening or clicking on the email

109.151.137.25

recipient

Recipient email address, this is normally easily provided by using the personalisation options your ESP provides.

someone@isp.com

redirect

Where the link should redirect to and defines whether we track as a open or click - Should be URL encoded.

https://www.alterian.com/real-time-customer-experience-platform/forrester-wave-leader/

campaign

Campaign name

Newsletter Jan 2021

link

Name of the link which maps to position in the tracking

forrestor_wave_leader

Configuration

Field

Description

Example

tracking pixel url

Set by the Parameter “tracking Pixel url” this allows the user to provide the loction of the tracking pixel (beacon). By default the pixel hosted by Alterian CX will be used.

https://dde.alterian.net/tracking-pixel.gif

Output Data

Field

Description

Example

AlterianCX_channelagentid1

Recipient is changed to AlterianCX_channelagentid1 so it maps easily with the Get CXID

someone@isp.com

AlterianQueue_position

Link is changed to AlterianQueue_position so it maps easily with the Get CXID

forrestor_wave_leader

AlterianQueue_location

Taken from Campaign concatenated with emailEventType

Newsletter Jan 2021-click

ClientIP

IP address of the recipient, automatically created

109.151.137.25

campaign

Campaign name provided by the Input request

Newsletter Jan 2021

emailEventType

Either Click or Open when concatenated with campaign forms the AlterianQueue_location

click

message

Automatically added

redirect

Where a tracking link is required this is the URL of the page the link should redirect to.

https://www.alterian.com/real-time-customer-experience-platform/forrester-wave-leader/

loopcount

Automatically added

Rule Group

Automatically added

Rule Type

Automatically added by Alterian queues

Sequence Number

Automatically added

Time Stamp

Automatically added

Trace

Automatically added

Is Control

Standard Is Control flag will be mapped by the Get CXID

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