This step can be used to send emails from a your Alterian Email Manager account.

This step provides two methods to create the emails:

• Drop Folders - You can link the step to a previously configured drop folder. This has the advantage that the people sent the email through Email Manager are added to a specific list so you get the full reporting options within Email Manager on the success of these sends. Health suppression and opt-outs within Email Manager are honoured. If more than one individual is being emailed at a time this option should be used.

• One Off Deployment - For transactional purposes - This allows you to send an email without the requirement to create a drop folder. The email is simply sent with the details provided in the step and the recipient is not added to a specific list within Email Manager. This has the advantage that emails are sent out faster than the drop folders method. The disadvantage is that as the individuals are not added to the list more limited reporting is available in Email Manager. This option has been designed specifically for transactional email sends, you as a brand need the recipient to get the email. Using this option the emails will be sent even if they would normally be blocked within Email Manager due to health suppressions or opts outs.